Their budgets, their brand’s voice, their pricing and stock decisions, and their next market. Founders of fashion, interiors and homeware brands have come to us for predictable growth since 2020.
You founded a business you believe in. The hard part now is scaling without losing the soul and identity of the brand.
Our founders do not need another ‘agency’ reporting on clicks. They need marketers who understand branding, tone, creatives, stock levels, pricing and market expansion. They want advisors who will say plainly what they would do if it were their own money.
That is how we work: close to you, across the whole of the sales end of your business, for years rather than months.
Most founders hire us to run their advertising. Within a few months we are usually the first call on anything commercial.
Paid social, search and shopping, built around your margins and your calendar, tested until the numbers work. The quickest path to predictable growth.
Positioning, creative direction and the words that make people buy. One consistent story, in your own voice, across every market.
The sort of decisions that keep founders up at night. Pricing, margin, forecasting and stock planning, so every pound of advertising is working on sound numbers.
London is not Los Angeles or Lisbon. Choosing the next market, adapting price and message, and launching it properly.
Around £2,000 a month of paid media, and a founder who wanted it to work harder rather than wider.
A drop-led label ready to invest more, provided every extra pound kept earning its keep.
A young label whose Google Ads were spending far more than they brought back.
With a background in academia, Stephen brings a range of analytic and communication skills enabling our clients to tell a compelling brand story.
A marketer by training, Nathan excels in all things strategic, accelerating our brands through data led pathways to predictable growth.
Two brothers started North Four in March 2020, the week Boris told us to stay at home and the shops shut.
North Four has grown steadily ever since by working with quality founders we trust, selling things good for the planet.
Branding compounds. Every month builds on the last, which is why we plan in years, not campaigns.
“After several years of working together we have complete trust in Stephen and Nathan and their ability to pivot or reassess independently what’s best for the brand. They take the time to check in with us personally regularly, which makes a big difference.”
Not the right fit? We turn down work that is not suited to us and will introduce you to someone in our network who might be a match.